“Astrology is not a science; there’s no evidence that one’s zodiac sign actually correlates to personality.” I was disappointed to read that line in a story in The Atlantic, a piece titled, “The New Age of Astrology: In a stressful, data-driven era, many young people find comfort and insight in the zodiac—even if they don’t exactly believe in it.”
Disappointed not because it isn’t true – it is: astrology is woo hoo – but rather that writers still feel the need to state the obvious. It’s like a movie reviewer starting with “There’s no evidence that Batman is actually a real person.” Or a political columnist starting with “There’s no evidence Donald Trump can actually distinguish between truth and fiction.” Or a medical writer in an article saying, “There’s no evidence homeopathy actually works.” Some things are just so obvious they should not need to be repeated.
No one should ever have to remind others that astrology ISN’T a science. Or even an “alternate” belief because there’s no collective agreement on pretty much every part of it: hardly any two astrologers agree on interpretations, there are different types of charts and calculations used in different countries, the constellations are not the same as they were 3,000-plus years ago when astrology was first concocted, and constellations themselves are arbitrary associations of distant stars, not actual connections. Plus the whole thing was created before anyone knew about planets beyond Saturn, or the asteroids, or the moons of any planets.*
But sadly, what is evident to anyone with even a modicum of critical thinking is not always so for many people on social media, where simplistic memes – the digital equivalent of bumper stickers – often take the place of informed discussion and learned conversation. In part it comes with the declining IQ from people not reading longer articles, newspapers or books. And as the article’s author, Julie Beck wrote,
…astrology is perfectly suited for the internet age. There’s a low barrier to entry, and nearly endless depths to plumb if you feel like falling down a Google research hole. The availability of more in-depth information online has given this cultural wave of astrology a certain erudition—more jokes about Saturn returns, fewer “Hey baby, what’s your sign?” pickup lines.
Internet erudition is an oxymoron. It has allowed people to put words or terms into their vocabulary of which they have neither knowledge or understanding.
Words show up in memes in entirely the wrong use or context. Political terms like liberal, socialism, fascism and communism are all highly misused (especially, it seems, by Americans). GMO, health, natural, detox and chemical are frequently misused by diet-fad followers and “alternate healthcare” providers. Creationists dismiss evolution as merely a “theory” with no evident grasp of what a theory actually means in scientific terms.